We all know that telling stories makes you more powerful in your presentations. It’s how your ideas can change your world. This is for you if you’re not enthusiastic about “telling stories”… if you’re a Reluctant Storyteller.
The thing is, we know stories work – all the research says more or less the same thing – but that’s only true if you know how to use your stories, not just “tell” them. It’s a bit like owning a fast car… you need to know how to drive it.
What’s included in the Reluctant Storyteller Starter Pack?
This is about story-telling tools to get the job done so we’re going to concentrate on using stories in the real world. Sure, you’ll learn how to tell stories in your presentations but it’s bigger than that, because we’ll look at how using stories will help you and we’ll look at the tools for actually doing that.
We’ll get tactical and we’ll dirty. Why? Because this is helpful for you if you’re the kind of person who makes normal presentations, in normal work – but who wants to make them better.
It’s going to be about advanced story-telling… using stories to change the way you present and the way the world works around you, so you’re going to get
- the Reluctant Storyteller short Ebook
- a timed sequence of emails, each with techniques, tips, tools and tactics … and pointers to videos and other recordings we’ve made just for you.
This is a short, sharp course in story-using. No fluff, no filler and it’s awesome, but… but you have to do the work. There’s no big red shiny help button because at $13 one of us is going to have to do the sweating and it can’t be me. 😉
That said, there’s plenty of opportunity to get some time with me if you like the style and need more support.
I’ll probably throw in some free-bits at some point, too, just ‘cos I can.
Want a bit of background about how the Reluctant Storyteller started, what it means to me and why I created it? Read on – well… watch on, ‘cos they’re videos but you know what I mean. 😉
How did the Reluctant Storyteller come about?
If you want to know a bit more about the background to the project, here’s an epic (15 minute!) interview with Charlie Whyman of the Curious Marketing Club and me…
Honestly I don’t suppose you care, ‘cos you’re here for you, which is great… but I figured I’d better include it just in case.
What sort of style and content does the Reluctant Storyteller include?
Being a reluctant storyteller is about using stories, not just telling them. I started out life as a research scientist (I’ve also been an actor, lighting designer, author, playwright and fire eater!) so the content is about the science of making stories work, not just as entertainment.
This isn’t about how to read bedtime stories. It isn’t even about standing on stage and ‘telling your story’.
You’ll work on how to use stories in your every-day, normal working live presentations… to the board, to funders, to your team-mates, to the press… you get the idea.
I work with normal people, helping them make normal presentations – but better.
A quick tester before you buy! Here’s a typical explainer video: I do them live, in one take! Why?
Mainly ‘cos that’s what it’s like in the real world and you need to see that it can be done. (And secondarily ‘cos if I hired studios and editors and spent a day practicing the price would have to go up – and it’s important to me the Reluctant Storyteller is as available as possible to, well… reluctant storytellers! 🙂
So. Here’s and example…
What’s a story matrix and how important is it to get it the right way around? (Very!)